What is AI? What’s all the fuss about?
Artificial intelligence (AI) is a field of computer science that gives a computer program or a machine ability to think and learn. Artificial intelligence emphasizes the creation of intelligent machines that react like humans. All the study of Artificial Intelligence tries to make computers smart work. Speech recognition and machine learning are computer activities with artificial intelligence. AI uses an algorithm like Neural Network as the underlying mathematical methodology for learning purposes. However, Contrary to common belief, these algorithms are not new. With less expensive and available computing power, these heavy-duty algorithms can be used in scale with massive data availability for model training purposes.
According to major tech giant CEOs, AI will become the new wave of the future. Already major tech firms such as Amazon are testing their ML capabilities with heavy investments in IoT and entering our daily habits with tools such as Alexa. AI has learned to recognize objects in an image or transcript speech from an audio clip and it can be used as a part of the software to make decisions that require a human. The software can identify and tag your friends in Facebook photos instead of doing it manually. In this article, we focus on some AI utilizations in web development and trends we see in the development world.
Utilize Artificial Intelligence for Web Development
Artificial intelligence is one of the key components of an excellent strategy for digital transformation, And as more companies strive to implement digital transformation strategies, the role of AI in web developments will become even more central than ever.
The AI industry is still witnessing significant growth. Gartner estimates that the Artificial Intelligence industry’s total revenue will increase by 70 percent by the end of the year to more than $1.2 trillion. More than 40 percent of organizations worldwide will also deploy Artificial Intelligence technology to improve productivity and customer satisfaction in 2019. All of these are clear indications that Artificial Intelligence will emerge in 2019 as a leading web development trend.[Source]
How can we use of AI in web development? we introduce some application of Artificial Intelligence in web development.
Chatbots and Artificial Intelligence
Artificial Intelligence has now left the field of sci-fi and ventured into the top 10 trends in web development in 2019. All the big companies like Facebook, Google, Microsoft, IBM, and Amazon have seen the prospects of investing in AI development and have galvanized the effort involved. They predict that chatbots ‘ revolutionize how everyone experiences computing ‘ and invest heavily in chatbots development and popularization.
A chatbot is a computer program based on advances in machine learning and natural language processing (NLP) that helps people complete certain tasks. Bots can typically help shopping, finding information or ordering a service. They help to provide a more humane experience with Q&A form.
Bots have currently been employed by messenger like Facebook Messenger, Telegram, Kik, Skype, WeChat, etc. Only Facebook Messenger currently has more than 100 K bots. Also, some huge companies, including H&M, Sephora, Hilfiger, and others, have their bots. If you want to see examples of brilliant bots.
H&M Bot - Source
It goes without saying that bots entered web development trends in 2019. You don’t need to code a bot from the ground up. You can use popular bot frameworks which are allowing every developer the power of having a custom bot. Check out the following bots: Microsoft Bot Framework, api.ai and wit.ai.
Artificial Intelligence solutions, such as chat bots, are employed by successful e-commerce companies to benefit the company by reducing traditional human resource overhead and at the same time keep engaging demanding customers. These benefits make search faster, make better interaction with visitors, effective marketing to targeted consumers, and provide a more relevant customer experience and a personalized store experience.
In general, bots have secured their place in the years to come in the web development industry. By 2020, web solutions based on Artificial Intelligence are likely to incorporate voice recognition technology and revolutionize how we view web interaction. So, next year’s powering your chatbot is a wise step in front of your competitors.
Imagine clicking on a picture of a great chair you saw at the house party of your friend and uploading it to an app to find exactly the same or similar chairs for your home! ‘artificial intelligence with a vision’ is a software science which can aim websites to search by classifying images live and in real time.
Pinterest Lens is developed by Pinterest the largest visual bookmarking site. This service allows users to search visually for all the items which they see around the world every day. The new Amazon app has already integrated the AI to find the things which you saw on the sidewalk and it helps people to find a similar thing which they see in their online shopping catalog. Gilt and Etsy are two other companies that use similar tools for image detection to find similar clothing items.
Adobe introduces an image editing tool that you can draw images of products you want. With the aims of this tool, you can turn a rudimentary outline of a wallet or dress into a photorealistic and tweakable image. This tool uses Artificial intelligence algorithms and a database of similar images to transform the drawings into images.
Retailers are a large hit with tools integrated with deep learning into offerings. The ‘suggestion factor’ is an innovation search which uses Artificial intelligence to predict customer behavior! So when you choose a smartphone, retailers suggest what you can buy with it such as cover, earphone, accessory.
Artificial intelligence Assisting in the sales process
Intelligent sales process needs data and computing power to understand and predict customers. Analyzing a large amount of information which is collected by online customers over two or three years and the subsequent application of Artificial intelligence disruption, for an online company, can do wonders.
American company for active wear and outdoor sports equipment and e-tailer “The North Face” uses Artificial Intelligence to better understand its customers. The chatbot enabled by IBM Watson’s AI can help online customers find the goods they are looking for. Watson, which was enabled on their website, asks the consumer appropriate questions such as “where and when are they going to use the bag?, through AI technology for voice input then Artificial intelligence approach scans of hundreds of products to find perfect matches based on customer input in real time and their own research such as the weather conditions in this area.
Brands can use these petabytes of data to predict customer behavior and offer individual consumers relevant and helpful recommendations. With this approach, online shopping can be much more personal. If you apply boring and faulty filters, you would have to scan through 80,000 dresses to find the perfect date dress. The personalized shopping experience is at your screen-step.
‘My Starbucks Barista’ launched by Café brand Starbucks uses AI to enable customers to place voice commands or messaging orders while suggesting their personal favorites. The variety of inputs such as account information, preferences, purchase history, third-party data, and contextual information integrate to help the coffee giant to service its customers with a more personalized experience.
The use of Artificial Intelligence in UI design
The use of AI in UI design increases designers ‘ productivity and creativity. How are you asking? Just by training robots to handle design elements such as resizing, color schemes adjustment, and so on. This robot aims designers to work on more complex and strategic UI design elements.
The process of UI design involves some steps: creating wireframes, building mood boards and actually designing interfaces using tools like Sketch or Photoshop and finally translated into some working HTML wireframe to complete the development process. The process of translating the designed interface to HTML code takes time and effort, so Artificial Intelligence has a solution which can facilitate the process. Sketch2Code has been recently introduced as a web-based solution. With the aim of an Artificial Intelligence approach, it can translate user interface design from a picture to a valid HTML markup code but we suggest to give let this process of design handled manually with the help of expert designers.
As mentioned before, AI has deeply affected a number of industries including UI design concept. In the following, we mention items affected it.
Better design Systems-One of the most important aspects of the design of user interface is to ensure consistency throughout to improve the user experience. To analyze the perception and response of a user, Artificial Intelligence algorithms can be combined with UI design. The design’s main challenge is the functional aspects of a website, so it can be helpful. The information collected using AI-based systems helps to create a more personalized user experience. This, in return, increases website traffic and is also likely to lead to profitable conversions.
AI and the tools for UI design-A much clearer idea of layouts and conceptual designs are obtained when UI tools are coupled with AI systems. It also makes it easier for the various members of a design team to communicate faster and more efficiently. Due to a large number of templates, layouts and design concepts already stored, AI can help you reduce the time spent looking for design resources.
How AI Will Shape Web Development in the Future.
We believe with the commoditization of AI tools in web development, web development lifecycle and barrier to enter for new developers will be much shorter and cheaper, by:
- Eliminating tedious tasks and skipping to create a website from scratch
- Analyze content and user preferences to customize the website more easily
- Help all the web designers, from professional to beginner, in projects
- Enable the users to handle their own website without problems
This will change the web development industry and force development agencies and professionals to move up the value chain and be forced to focus on more specialized added value services rather than