Introducing SmartPark – Save money when parking for long hours

SmartPark – start saving on parking!

One of the biggest challenges everyone faces in Dubai Internet City, Dubai Media City, and Knowledge Village is parking, and many of us have to use the zone parkings which cost:

  • 1 hour: AED 2
  • 2 hours: AED 5
  • 3 hours: AED 8
  • 4 hours: AED 11

Meaning in an 8 hour a day of work you are spending around AED 22 if you charge two times for 4 hours (and many of us are forced to do so just because we may be in the middle of a meeting or so busy we forget to renew if we make the period shorter).

Now imagine an app where you just type in your car plate number + the zone + number of hours (can go up to 10) and it automtically renews your parking once every hour on your behalf benefiting from the AED 2 per hour price. This saves AED 6 each day.

Another benefit of such an app is that you can cancel the auto renewal at anytime. This is great for those annoying times when you just charged for 4 hours and 10 minutes later a client calls for a meeting where you need to drive so basically you are forced to continue to pay even though the parking is no longer required.

SmartPark is now publicly available on the Google Play store for anyone who feels this app can help them save money and make the parking process simpler.

Download here:

Edoramedia and Insert partner up to provide real time, in-app personalization

DUBAI, United Arab Emirates, July 01, 2017 /PRNewswire/

Edoramedia, a digital transformation provider for companies in the MENA region, and Insert, the automated in-app marketing platform, have signed to a partnership to deliver real-time, in-app personalization to mobile users in the MENA region. This partnership brings Insert’s technology for rapidly deploying in-app engagement features and Edoramedia’s end-to-end mobile services, allowing app owners and mobile marketers to develop more meaningful customer relationships.

As enterprise brands increasingly rely on mobile solutions for improving customer engagement and business outcomes, they must deliver the right mobile moments, at the right time, in the right context. However, providing these personalized experiences requires a deep understanding of customer data and can take weeks of development time to deliver.

Through their partnership, Edoramedia and Insert will enable brands to enhance an existing solution, or build a new app, for maximizing customer interactions in real-time. Edoramedia will focus on mobile strategy, design, and development while Insert’s platform can be used to add dozens of pre-built features to an app, including messages, videos, surveys, and tooltips, without any coding or app store approval. App owners and mobile marketers can then leverage the data that Insert provides to optimize these features and achieve their goals.

“Today users are bombarded with advertisements and marketing campaigns; it is critical for enterprises to deliver the right message at the right time to the right customer in order to assure any chance of becoming noticed.” said Mahdi Hashemi, Edoramedia’s Regional Director of Sales. “This partnership with Insert will allow our customers to see this as an opportunity and empowers them to utilize in-app engagement to its fullest.”

About Edoramedia

Edoramedia FZ-LLC is a digital agency based in Dubai, UAE. Founded in 2012 the company has been offering digital services to some of the most recognized names in the region. Over the past few years Edoramedia has been focusing on digital transformation and marketing automation services.

For more information, visit

About Insert

Insert is the first automated in-app marketing platform. It offers a broad set of customizable features – “inserts” – which can be launched into any live app in minutes, with no coding. These pre-built features include videos, banners, messages, surveys and more – allowing app marketers to better engage, convert and retain their customers. Insert was created to enable mobile marketers and product managers to drive user loyalty and conversion, without writing a single line of code.

The company was founded by the people behind Worklight: the world’s leading mobile application platform (now IBM MobileFirst).

For more information, visit